Blue Peter Trade Mark Application Filed……FOR WHALEBONE. 

 May 9, 2016

By  Trademark Ninja


I got you at Whalebone didn’t I?

The are few things more amusing to a nerdy Trade Mark enthusiast such as myself than a list of goods/services for a product or service which someone has got a little over enthusiastic with. You’re only really supposed to register a Trade Mark for goods or services you use the proposed Trade Mark for, or genuinely intend to use for in the future. Otherwise, you’re Trade Mark is open to challenge down the line on the grounds of non use in respect of the goods/services for which it has not been used.

Imagine my nerdish surprise then to find an Irish Trade Mark application by the BBC for Blue Peter, you know, this one…..

…..for the below list of Goods Or Services.

Coming soon to a shelf near you include the following Gems:

  • Blue Peter Scented Wood
  • Blue Peter horological and chronometric instruments
  • Blue Peter sails for ski sailing
  • Blue Peter Bulb planning gift sets
  • Blue Peter articles made of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum or plastic.

Sorry, what was that last bit??

Blue Peter articles made of Ivory or Whalebone??

Was it for this we totalised?


For shame Blue Peter, for shame.

Full application details below:

StatusPendingPAN No.FIIE201600000047894
Registration No.2016/00892
ApplicantThe British Broadcasting Corporation

Broadcasting House, Portland Place

W1A 1AA London


Description of MarkBLUE PETER
Goods & ServicesClass: 3
Non-medicated toilet preparations; soaps; shampoos; talcum powder; preparations for use in the bath or shower; bubble baths; bath foam; bath salts; bath bombs and bath fizzers; bath oil; shower gel; preparations for the hair; hair gel; preparations for cleaning the teeth; perfumes; eau de cologne; deodorants for personal use; essential oils; toiletries; skin care preparations; cosmetics; perfuming sachets; scented wood.Class: 8
Gardening tool sets; hand tools and implements (hand-operated); cutlery; can openers, bottle openers; picnic cutlery; cheese slicers; electric irons; parts and fittings for the aforesaid.Class: 9
Cinematographic and photographic films; sound and video recordings; recorded television and radio programmes; motion pictures; animated cartoons; data recordings, including audio, video, still and moving images and text, also in interactive format; programmes and web-based audio-visual content for broadcast or other transmission on television, radio, mobile telephones, personal digital assistants and personal computers, including in 3D format; apparatus for recording, broadcasting, transmission, receiving, processing, generating, reproducing, distributing, re-distributing, tracking, tagging, encoding and decoding of audio and video content, still and moving images, data and metadata; magnetic data carriers, recording discs, memory carriers, compact discs, interactive compact discs, CD-ROMs and DVDs, mini-disks, CD-Is, tapes, cassettes; lanyards for eyeglasses; mobile phones; cameras; cartridges, cards and other carriers, all bearing or for use in bearing sound recordings, video recordings, data, metadata, images, graphics, text or programs; software; computer programs; computer software, including software for use in downloading, storing, processing, reproducing, organising, distributing and re-distributing audio, video, still and moving images and data; application software, including application software for mobile phones, wearable digital electronic devices and other portable digital devices; virtual reality software, hardware and apparatus; educational and learning software, electronic educational and learning apparatus and instruments; IP-based computer software platforms for the production, formatting, management and distribution of sound, images and data; mobile phone games; digital games; DVD games; computer games software and equipment; computer software for personalized and interactive television; downloadable electronic publications; ring tones and graphics (downloadable) for mobile phones; downloadable graphics for computers; digital music, audio and video recordings (downloadable) from the internet; science sets for children; electronic bulletin boards; mouse mats; radio signal transmitters and receivers; apparatus and instruments for the reception of radio and television broadcasts including the reception of cable, satellite and digital broadcasts; spectacles (glasses), sunglasses; parts and fittings for all the aforesaid goods.

Class: 14
Articles of precious metal and their alloys, and articles coated with precious metal and their alloys; jewellery; horological and chronometric instruments; badges, coasters, jewellery boxes, key fobs, key rings and key chains, all of precious metal or coated with precious metal; cuff links, trinkets, watch straps, ornamental pins; watches and clocks; cases of precious metal or coated therewith; lanyards for holding keys.

Class: 16
Printed publications; paper; cardboard; printed matter; bookmarks; magazines; books; catalogues; programmes; photographs; stationery; artists’ materials; craft equipment; paint brushes; instructional and teaching material; printing blocks; posters; cards; postcards; greetings cards; trading cards; invitations; diaries; calendars; photograph albums; prints; gift bags, gift boxes, gift tags and gift wrap; notepads; writing instruments and crayons; stickers; transfers; stamps; personal organisers; address books; note books; pens, pencils, pen and pencil holders; desk mats; embroidery, sewing and knitting patterns; postage stamps; coasters made of cardboard and paper.

Class: 18
Bags, shopping bags and backpacks; umbrellas, parasols; suitcases, travelling bags, garment bags, vanity cases, rucksacks, satchels, holdalls, handbags, shoulder bags, camera cases, shopping bags; purses, pouches, wallets, key holders, card holders; pochettes; luggage tags; cosmetic cases and bags.

Class: 20
Furniture, mirrors, picture frames; articles made of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum or plastic which are not included in other classes; garden furniture; pillows and cushions; storage boxes; coat hangers; air mattresses, not for medical purposes, air pillows, not for medical purposes, air cushions, not for medical purposes; beehives, willow boxes; bedding, except linen; sleeping bags, camping furniture, camping mattresses, portable water carriers [containers] made of plastics, camping mats; travel accessories (picnic equipment), namely, picnic tables, picnic benches, picnic furniture, picnic baskets [not filled; inflatable pillows; clothes-pegs; fans for personal use; picnic baskets [not fitted]; parts and fittings for the aforesaid goods.

Class: 21
Household or kitchen utensils and containers; combs and sponges; bottle opener, brushes; glassware, porcelain and earthenware; ornaments, statuettes and figurines; tableware; plates and ornamental plates; wall plaques; drinking vessels; mugs; jugs; tankards; stems; bottles, insulated bottles and flasks; picnic baskets and boxes; jars; egg cups; egg timers; lunch boxes; coasters; serving trays; candlesticks; napkin rings and holders; soap boxes; tooth brushes; cleaning instruments, hand-operated; cleaning cloths; dusters; polishing cloths and leathers; chamois leathers; polishing gloves; buckets; ice scrapers for windscreens; windscreen wiping and demisting pads and cloths; car cleaning sponges; car wash mitts, car drying towels (made of chamois leather); seed tin, fruit feeder for birds; vacuum flask; garden gloves, watering can, planters, picnic sets; bottle feeder for birds, bird houses; nail brush.

Class: 22
Tents, tarpaulins, vehicle covers, not fitted; bags for washing hosiery; bags [sacks] for the transport and storage of materials in bulk; sacks [bags] of textile, for packaging; bags [envelopes, pouches] of textile, for packaging storage and transport; canvas for sails, sails, sails for ski sailing; nets for camouflage, fishing nets, nets, purse seines, snares [nets], twine for nets; washbags; twine.

Class: 25
Clothing; footwear; headgear.

Class: 28
Toys, games, playthings; sporting articles; paper airplanes, kites; crackers; bunting; decorations; outdoor games.

Class: 31
Bulb planning gift sets; seeds, natural plants and flowers; foodstuffs for animals.

Class: 41
Provision of entertainment, education, recreation, instruction, tuition and training; production, presentation and distribution of television and radio programmes, audio, video, still and moving images and data including on-line from a database, over the internet, by satellite or mobile networks or any other electronic or digital media; production, presentation and distribution of films for television and cinema, music, news, current affairs, sports and educational information; personalized and interactive entertainment services; interactive television and radio selection services for viewers; publishing services (including electronic publishing services); provision of non-downloadable electronic publications; organisation, production and presentation of shows, competitions, games, quizzes, studio entertainment and audience participation events, roadshows, concerts, exhibitions and events; language teaching; provision of information and advisory services relating to any of the aforesaid services, including such services provided online from a computer network or via the Internet or extranets.

Date of Application29/04/2016
Date of Publication of Registration
Priority Date
Address for ServiceBristows LLP

100 Victoria Embankment

EC4Y 0DH London



Trademark Ninja

I'm A Ninja. You know, Ninja Stars, Ninja Nunchucks, all that sort of good stuff. I'm dispensing truth and justice Ninja Style.....in a very civilised and non-litigious kind of way. Unless you make the Ninja angry, then KARATE-CHOP! Fine, fine. I'm not a Ninja. I'm Brian Conroy, Trademark Agent and Solicitor in Dublin Ireland. Find me (in non Ninja form) at www.brianconroy.com

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