Swiftie Trademark filed by Taylor Swift

Are you a Swifty or Swiftie?

Well, either way, you’re now Taylor’s…The company that control’s her intellectual property (TAS Rights Management LLC) applied for a load of trademarks last week for the words ‘Swiftie’ and ‘Swifties’, like so:

Taylor Swift Movies To Trademark The Phrases #Swiftie And #Swifties

Taylor Swift Movies To Trademark The Phrases #Swiftie And #Swifties

Bad News For Tay Tay in the UK though, there’s already a ‘Swiftie’ trademark for clothes in the UK:

UK Swiftie Trademark Details

UK Swiftie Trademark Details

 

Here’s the Goods/Services for the two marks Taylor has applied for:

25
List of goods and services Tops; tops for men and women; athletic tops for men and women; tank tops; shirts; t-shirts; short-sleeve shirts; jerseys; sweaters; sweatshirts; pullovers; hooded pullovers; bottoms; bottoms for men and women; athletic bottoms for men and women; pants; jeans; sweatpants; shorts; skirts; dresses; coats; jackets; ponchos; vests; loungewear; sleepwear; pajamas; bathrobes; cover-ups; belts; gloves; scarves; hosiery; bandanas; headwear
18
List of goods and services All-purpose carrying bags; handbags; tote bags; drawstring bags; backpacks; drawstring backpacks; messenger bags; textile shopping bags; reusable shopping bags; cosmetic bags sold empty; purses
16
List of goods and services Notebooks; notepads; note paper; writing paper; writing paper pads; blank journals; blank writing journals; stickers; stationery; greeting cards; gift bags; writing instruments; pens; pencils; prints; art prints; lithographs; photographs; posters; calendars
9
List of goods and services Musical sound recordings; series of musical sound recordings; audio recordings featuring music and musical entertainment; downloadable audio recordings featuring music and musical entertainment; downloadable musical sound recordings; digital music downloadable from the internet; downloadable music files; digital media, namely, downloadable audio files featuring music and musical entertainment; digital media, namely, downloadable multi-media files featuring music and musical entertainment; downloadable multi-media content containing images, graphics, artwork, text, hypertext, and audio featuring music and musical entertainment; musical video recordings; series of musical video recordings; video recordings featuring music and musical entertainment; video recordings featuring entertainment in the nature of stage performances by a musical artist and entertainer; downloadable video recordings featuring music and musical entertainment; downloadable musical video recordings; digital media, namely, downloadable video files featuring music and musical entertainment; downloadable ring tones for mobile telephones; computer application software for mobile electronic devices, namely, software for use in accessing information about a musical artist and entertainer; computer application software for mobile electronic devices, namely, software for use in downloading and streaming audio and video recordings featuring music and musical entertainment; computer application software for mobile electronic devices, namely, software for use in downloading and streaming audio and video recordings featuring entertainment in the nature of stage performances by a musical artist and entertainer; computer application software for mobile electronic devices, namely, software for use in downloading, uploading, viewing and streaming multimedia content containing images, graphics, photographs, artwork, text, hypertext, audio and video; game software; computer game software; electronic game software; interactive game software; interactive video game software; electronic game software for wireless devices; downloadable electronic game software for use on mobile telephones; downloadable electronic game software for use on handheld computers, tablet computers, portable computers and portable music players; electronic game programs; downloadable electronic game programs; interactive game programs; interactive multimedia computer game programs; interactive video game programs; downloadable computer graphics; downloadable graphics for mobile telephones; downloadable graphics for handheld computers, tablet computers, portable computers and portable music player; fitted protective covers for mobile telephones; fitted protective covers for handheld computers, tablet computers, portable computers and portable music players; sunglasses; novelty sunglasses; cases for sunglasses; lanyards for sunglasses; eyewear retainers
15
List of goods and services Musical instruments; guitars; guitar picks; guitar straps; drumsticks
14
List of goods and services Jewelry; lapel pins; ornamental pins
41
List of goods and services Entertainment services in the nature of live musical performances; live music concerts; live stage performances in the nature of musical and theatrical productions; public appearances by a musical artist and entertainer, for entertainment purposes; interviews with a musical artist and entertainer, for entertainment purposes; entertainment services, namely, providing information relating to entertainment, music and musical entertainment; entertainment services, namely, providing information relating to a musical artist and entertainer; entertainment services, namely, providing information relating to entertainment, music and musical entertainment via global communications networks; entertainment services, namely, providing information relating to a musical artist and entertainer via global communications networks; fan club services; providing a website featuring non-downloadable multi-media content in the nature of audio recordings, video recordings, and audio-visual recordings in the fields of entertainment, music and musical entertainment; providing a website featuring non-downloadable multi-media content in the nature of audio recordings, video recordings, and audio-visual recordings relating to a musical artist and entertainer; providing a website featuring news and non-downloadable articles in the fields of entertainment, music and musical entertainment; providing a website featuring news and non-downloadable articles relating to a musical artist and entertainer; on-line journals in the nature of blogs in the fields of entertainment, music and entertainment; on-line journals in the nature of blogs relating to a musical artist and entertainer; on-line journals in the nature of blogs on the topics of general human interest; providing non-downloadable electronic publications in the nature of articles in the fields entertainment, music and musical entertainment; providing non-downloadable electronic publications in the nature of articles relating to a musical artist and entertainer; providing non-downloadable music; providing non-downloadable music videos; providing non-downloadable videos featuring pre-recorded musical performances; providing non-downloadable videos featuring stage performances by a musical artist and entertainer; providing non-downloadable videos featuring public appearances by a musical artist and entertainer; providing non-downloadable videos featuring interviews with a musical artist and entertainer; providing non-downloadable electronic multi-media content featuring pre-recorded musical performances, stage performances, public appearances, interviews, news, photographs, and other information and multi-media materials relating to music and musical entertainment; providing non-downloadable electronic multi-media content featuring pre-recorded musical performances, stage performances, public appearances, interviews, news, photographs, and other information and multi-media materials relating to a musical artist and entertainer; non-downloadable electronic newsletters in the fields of entertainment, music and entertainment; non-downloadable electronic newsletters relating to a musical artist and entertainer; educational services, namely, live and online programs in the fields of entertainment, music and musical entertainment, accessible via audio, video, radio, television, satellite, electronic communications, telephone communications and digital transmission networks; educational services, namely, continuing programs, classes, conferences, coaching, lectures, educational meetings, camps, retreats, seminars, educational summits, educational symposiums, training programs, workshops, self-guided classes and self-guided online courses of instruction, in the fields of entertainment, music and musical entertainment, and distribution of materials in connection therewith; providing non-downloadable electronic educational publications, namely, articles, books, booklets, book excerpts, brochures, guides, magazines and newsletters, multi-media content, and audio and video recordings in the fields of entertainment, music and musical entertainment; providing instruction in the fields of entertainment, music and musical entertainment via global communication networks; non-downloadable electronic educational newsletters in the fields of entertainment, music and entertainment; providing temporary use of non-downloadable computer games; providing temporary use of non-downloadable electronic games; arranging and conducting contests and sweepstakes; arranging and conducting contests and sweepstakes services provided via global communications networks
35
List of goods and services Retail store services featuring a wide variety of consumer goods; on-line retail store services, namely, retail store services provided through electronic and digital means, featuring a wide variety of consumer goods; computerized on-line ordering services featuring a wide variety of consumer goods; retail store services featuring consumer products in the fields of music and musical entertainment; on-line retail store services featuring consumer products in the fields of music and musical entertainment; computerized on-line ordering services featuring consumer products in the fields of music and musical entertainment; retail store services featuring a wide variety of consumer products relating to a musical artist and an entertainer; on-line retail store services featuring a wide variety of consumer products relating to a musical artist and an entertainer; computerized on-line ordering services featuring a wide variety of consumer products relating to a musical artist and an entertainer